Genuine leather embossed with popular round crocodile grain, elegantly finished in remborde construction with light padding and stitching The Most Complete Watch Attachment Program in the World. These words, emblazoned upon the cover of the Hadley-Roma catalog, are a testament to our ongoing effort to know who our customers are and how we can best help them serve their clients. It is this focus which has vaulted Hadley-Roma into its position as the pre-eminent supplier to the jewelry and repair trade of replacement watch attachments in the United States. As the industry leader in the introduction of new designs, new materials, and innovative new products our Company brings freshness and life to an entire product category. These attributes are further supported by the availability of more styles, more end sizes, more lengths and more colors. Better service! As the largest leather watchstrap manufacturer in North America Hadley-Roma includes in its collection many American made straps using the same materials and technology as we use to supply many of the most highly recognized and sought after watch brands. The American made products combined with the highest quality imports create the total assortment of product which is needed to properly support a retail watchband business. In addition, the ability to manufacture our own products permits us to offer custom straps, often needed by a retailer to consummate the sale of an expensive watch. Only Hadley-Roma customers are able to take advantage of this service. Service has always been one of the pillars upon which the Company is built. The Hadley-Roma representatives know their customers. They are seasoned professionals who recognize the unique requirements of their individual markets. They regularly visit the stores and actively participate in keeping the displays looking fresh and the products current. Whatever time is necessary to do the job is available to each and every customer. Today we are proud to receive letters and emails telling us that consumers specifically asking for Hadley-Roma when searching for watch strap and bracelet replacements. While this was not the case a few years ago, we tried harder and were rewarded by ascending to our place at the head of the table.. We are over 100 years old and continue to believe that in offering the best possible product and the highest quality of service we will be recognized by the marketplace and will be able to continue expanding our customer base. Achieving those goals will lead to our success which we gratefully share with our customers.